Acrobats and Jugglers Surprise Shoppers at Quebec Metro Store

Shoppers at a Metro Plus location in Ste. Julie, Quebec were given a holiday surprise thanks to a circus-themed performance arranged by the grocery chain. The event included acrobats, jugglers, and a high-wire act, as well as a children’s choir and lots of holiday food.

The campaign crated by Publicis Montreal is part of Metro’s “28 Days of Surprises” holiday campaign. The stunt was organized by 45 Degrees, a division of Cirque du Soleil.

[via Grocery Business & Strategy]


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