Buongiorno Tokyo! Milan Metro Stop Transformed Into Japanese Subway Station

Fastweb Milan Tokyo Subway Stop

Monday morning commuters on the Milan Metro arrived at Moscova Station to find themselves at what appeared to be a stop on the Tokyo subway. Milan-based agency M&CSaatchi had worked overnight to transform the station’s platform into Shibuya Station, one of the busiest stations on the Tokyo subway in a promotion for Italian internet-provider Fastweb.

The subway was staged complete with Japanese signage, advertising, and dozens of Japanese people posing as what everyday Tokyo commuters supposedly look like.

Having never visited Tokyo, I’ll have to rely on others to tell me if I would really see Geisha girls on a typical Monday morning commute.

[via @Issue]


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