AMC Celebrates Return of The Walking Dead with Zombie Finger Giveaway

AMC Walking Dead - Countdown

Busy commuters rushing through Toronto’s Union Station can’t be blamed for doing double-takes as they head for their trains.

A massive pair of dismembered hands have been installed as part of a campaign promoting AMC’s The Walking Dead, which returns for the remaining 8 episodes of Season 3 beginning this Sunday, February 10.

Each day one of the grizzled fingers will be severed, and go up for grabs to Walking Dead fans who tweet a picture of themselves in front of the hands using the hashtag #TWDFEB10.

The agency behind the countdown is Leo Burnett Canada.

Canada

American Red Cross Teams Up With The Walking Dead for Brai… I mean, Blood Drive

The Walking Dead & American Red Cross - Use Your Brains. Give Blood.

The Walking Dead is back for Season 3 on October 14, just in time to inspire more nightmares and plenty of Halloween costume ideas. The show is also part of inspired partnership with the American Red Cross, to encourage blood donation with the ‘Use Your Brains. Give Blood’ campaign.

From September 24 to October 22, all blood donors at participating American Red Cross centers or blood drives are eligible to enter to win a trip to the set for a behind-the-scenes look at the show.

To further help promote the campaign, the show’s co-executive producer and special effects makeup designer Greg Nicotero created digital zombifications to several celebrities including Peter Jackson, Jimmy Smits and The Black Keys.

(excuse the ad in the embed below, I will repost a YouTube version when it becomes available)

USA

Uber App Goes Gangster-Style to Promote Boardwalk Empire Premiere

Uber Vintage Rides - Boardwalk Empire

It would be tough to top last year’s promotion for the season 2 premiere of Boardwalk Empire, which saw HBO partner with the MTA to run a prohibition-era subway train (complete with Boardwalk Empire-inspired ads) between 42nd and 96th streets in Manhattan.

But, for two days last week, Uber users in Manhattan were able to request free rides in a vintage Rolls Royce, Bentley, Cadillac, or one of the other 1920s-era vehicles.

Check out photos of the cars using the hashtag #Boardwalkride.

USA

A Reunited Ben Folds Five Rocks Out with The Fraggles in 'Do it Anyway' Video

Ben Folds Five & The Fraggles

It’s been nearly 10 years since Ben Folds Five amicably broke up, and it’s been over 25 years The Fraggles closed up the Rock. Both are back in 2012, and they’ve been teamed up for ‘Do It Anyway’, the first video of of Ben Folds Five’s album ‘The Sound Of The Life Of The Mind’.

Also along for the ride is Rod Coudry, as the incompetent session producer, Up In the Air’s Anna Kendrick sporting a BOY GORG tshirt for the occasion; and and head-Nerdist, comedian and host of the Talking Dead, Chris Hardwick.

The video opens up with a report from Uncle Travelling Matt, who is attending a gathering of the silly creatures who are performing a fascinating musical ritual. The band begins performing the rollicking new number ‘Do it Anyway’, sending dust and rocks raining down on the Fraggles below. An errant microphone cord drops through a hole in the floor, providing an opportunity for the two worlds to met, and soon enough the band is rocking with the whole Fraggles gang.

Watch and enjoy, then check out the ‘Making of’ video embedded below’.

[via Mashable]

The video was produced by the folks over at Nerdist Industries.

The Making of ‘Do it Anyway’

USA

Google Doodle Celebrates 46th Anniversary of First Episode of Star Trek

Google doodle Star Trek

If there’s anything I’ve learned from watching the original Star Trek, it’s if you’re beaming down to a planet in a red shirt, you’re probably not coming back.

Google pays tribute to the red-shirted crew member in today’s home page doodle that celebrates the 46th anniversary of the airing of the first ‘official’ episode of Star Trek on Setember 8, 1966.

The episode titled ‘The Man Trap‘, featured the crew of the Enterprise on a routine mission to complete a medical examination of a husband-wife archaeological team, but instead they unknowingly encounter a shape shifting alien.

The mini story presented in the doodle is actually based on another episode from Season 1 titled ‘Arena‘. Captain Kirk must battle the reptile-like captain of an enemy ship, in order to save the Enterprise from destruction.

USA