Recently at Antwerp Central station in Belgium, several unsuspecting Coke Zero customers had the chance to experience 70 seconds of James Bond-like adventure.
After purchasing their Coke Zero from the touchscreen vending machine, customers were presented with the message “Want a Chance to Win Exclusive Tickets to Skyfall”. After entering their name, they received the instructions: “Go to Platform 6. You have 70 seconds to unlock the 007 in you.”
The violin-playing street musician standing next to the vending machine began playing the Bond theme, and the would-be Bond was on his way.
Getting to Platform 6 Antwerp Central station on a normal day is probably quite simple, but several obstacles were placed in the way including joggers, a dog walker, a collapsing fruit stand and of course a Bond girl. Once the person arrived at the platform they had to sing the Bond theme to receive their free Skyfall tickets.