It’s true, not a lot actually happens in this video shot in a Brussels gym. Not a lot except for… awesome super-cute toddlers in track suits being gently nudged along by their personal trainer with mixed results. Hidden cameras captured the tired cranky looks of of the adults in the gym that morning. It appears like a few of the adults could have used a more nutritional breakfast and maybe a nap.
The video was created to promote Olvarit Toddler Flakes, breakfast cereals that have been adapted to the needs of toddlers.
The campaign was created by TBWA Brussels.