I was lucky enough to be there for the launch of Mattel’s iconic Hot Wheels brand in 1968. The brand provided kids like me access to the hot rods and muscle cars that more traditional British toy car brands like Matchbox couldn’t offer.
Another important part of the Hot Wheels product was the orange track, which typically included a loop. The cars would fly down an incline, and with any luck would survive the loop and continue on down the track to their ultimate demise deep, deep under the chesterfield.
Flash forward to the 2012 X-Games. Team Hot Wheels drivers Tanner Foust and Greg Tracy lined up to challenge the real-life 60 foot tall double loop.