On Saturday the weather was finally nice enough for a casual walk around Port Credit. During that walk I spotted the bus shelter poster pictured to the right advertising TD Bank’s Sunday banking hours. I had almost walked right by, before I spotted the QR Code on the poster.
The ad copy reads, “Now Open Sunday at over 300 of our branches. Scan this QR Code or visit www.td.com/find from your smartphone to locate a branch.”
I crouched down to scan the code (note to advertisers: puh-lease stop making me crouch down to scan these codes). My QR Code reader recognized the code and opened a mobile-friendly of TD Bank’s branch locater in my mobile browser.
It’s a simple experience that provides exactly what it promises – the locations of the nearest TD Bank featuring Sunday hours. You can scan the code in the blowup to view the mobile site now.
What’s your feeling about QR Codes? I am seeing them used everywhere but I am still not convinced that people are actually using them in any significant numbers.